Pioneering Custom Color Cosmetic Formulation & Packaging Synergy
Founded in 2002 and headquartered in Inzago (Milan), MPlus Cosmetics is an internationally recognized OEM/ODM contract manufacturer specializing in high-performance color cosmetics and bespoke brush applicators.
Originally established as Mascara Plus by cosmetic visionary David Chant, our company revolutionized the eye makeup industry through groundbreaking mascara formulation and in-house fiber brush engineering. Over two decades of relentless R&D innovation have expanded our operational footprint to over 10,800 m² of state-of-the-art laboratory and manufacturing facilities, employing over 100 expert cosmetic scientists, chemists, and production engineers.
Today, MPlus Cosmetics serves leading global beauty brands across North America, Europe, Asia, and the Middle East, delivering 360° full-service contract manufacturing across Face, Eye, and Lip categories with seamless speed-to-market execution.
From Mascara Leadership to Global Full-Service OEM Innovation
Connecting cutting-edge cosmetic science with Italian aesthetic mastery to elevate beauty brands globally.
Mascara & Eye Expertise
Recognized worldwide as an authority in mascara development, perfecting the precise formula-to-brush ratio for volume, length, and long-wear performance.
Full-Category Portfolio
Comprehensive formulation capabilities expanding across complex skin-first Foundations, Primers, Lipsticks, Glosses, and Hybrid multifunctional makeup.
Packaging Synergy
Unrivaled technical expertise matching sophisticated bulk chemistry with advanced primary packaging and high-precision mechanical applicators.
Key Corporate Milestones (2002 – Present)
Over two decades of strategic expansion, facility upgrades, and technological innovation in Milan, Italy.
Foundation in Torino
Established by David Chant as Mascara Plus, focusing on initial mascara formulation R&D and proprietary brush designs.
Milan Production Facilities
Expanded manufacturing operations to Cernusco sul Naviglio and subsequently to a 600 m² facility in Pioltello to scale OEM production.
Inzago Industrial Hub
Relocated headquarters to Inzago (Milan), building a 2,400 m² factory and expanding capacity to 4,400 m² to meet surging global order volume.
Rebranding to MPlus & Lean Manufacturing
Rebranded to MPlus Cosmetics, expanding site space to 10,800 m² and implementing Lean Manufacturing methodologies across all product lines.
ISO Certifications & RSPO Compliance
Achieved ISO 45001 certification for safety management and certified RSPO supply chain standards for sustainable palm oil utilization.
EcoVadis Committed & Carbon Footprint Project
Exceeded 100+ specialized team members, earned the EcoVadis Committed Rating and Sedex Ethical Audit status, and initiated Scope 1-3 Carbon Footprint reduction.
International Manufacturing & Sustainability Certifications
MPlus Cosmetics adheres to stringent global standards, ensuring top-tier safety, quality consistency, and ethical supply chain operations for international buyers.
ISO 22716 (GMP)
Good Manufacturing Practices guaranteeing global cosmetic product safety and hygiene controls.
ISO 9001 & ISO 14001
Certified Quality Management Systems and rigorous Environmental Management compliance.
ISO 45001
Occupational Health & Safety management ensuring optimal operational standards and employee welfare.
Sedex & EcoVadis
Transparent, ethical supply chain practices and audited sustainability performance metrics.
Partner with Italy's Premier OEM Cosmetics Manufacturer
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